Overview
First Impressions
Modern Flats in Fitzrovia – Steps from Oxford St, Soho and London Top Sights caught me off guard in the best possible way. Tucked away on quiet Candover Street, this four-star property feels like stumbling upon someone’s incredibly stylish private residence rather than typical hotel accommodations. The building itself has that classic London charm — Georgian facade with contemporary touches that somehow work perfectly together.
Location Perks
Here’s what I love about Fitzrovia — you’re literally in the heart of everything, but the side streets stay surprisingly peaceful. I mean, you can walk to Oxford Circus in about three minutes, yet you won’t hear the tourist chaos from your window. London’s quirky neighborhood sits right between the shopping madness and Soho’s nightlife, which honestly makes it perfect for first-time visitors who want easy access but also some breathing room.
The Apartment Experience
These aren’t your standard hotel rooms — they’re proper flats with everything you’d actually need. Each apartment comes with a full kitchen (and I actually used it, which says something), separate living areas, and enough space to spread out your stuff without living out of a suitcase. The modern fixtures and clean lines work well, though it’s more functional than fancy. You know what impressed me most? The little details like decent coffee supplies and kitchen basics that most places skip.
What Sets It Apart
The staff here gets it — they treat you like a temporary neighbor rather than just another guest checking in. When I mentioned wanting to avoid the tourist traps, the front desk actually drew me a little map showing the locals’ route through Fitzroy Square to avoid Oxford Street crowds. Plus, having that parking option in central London feels almost miraculous, even if you’re paying extra for it. The Wi-Fi actually works properly too, which shouldn’t be noteworthy but somehow still is in London.
Why Guests Love It
This place works because it solves the classic London accommodation dilemma — location versus space versus sanity. You get proper living space in one of the city’s best-positioned neighborhoods without the corporate hotel feel or the uncertainty of a random Airbnb. The 8.9 rating makes sense when you experience how smoothly everything runs. Sure, it’s not groundbreaking, but sometimes you just want a well-executed concept in exactly the right spot, and that’s what you get here.
Guest reviews
"Fantastic. Will stay there again."
Easy in and out. Found the process to be very easy. Will make a point of trying to stay there again. Their digital key process was fantastic.
What could be improved: Unfortunately you get the odd surprises that you didn't expect. On arrival, the apartment was super hot. I contacted the support centre, but on the weekend it was hard to resolve. Their ability to support your 24 hours (at least on arrival) can be improved.
26 October 2025
"Perfectly located accommodation to visit London with the comfort of an apartment. Easy keyless check-in/check out."
Location is amazing, walking distance to most main places for visiting, restaurants and near tube stations. Brand new, clean, as in pictures.
What could be improved: Just note there is no elevator, it was not an issue for us.
17 October 2025
"Very clean, beautiful and well located."
The apartment is exactly as shown in the photos. Very clean and everything is new. The decor is simple and elegant. All the amenities were very useful.
What could be improved: Points that could be improved: the sofa bed isn't very comfortable for adults. And the alarm sensor, too close to the bathroom, only went off when the shower steamed. Repositioning it would be helpful if possible.
13 October 2025
"Superb"
Overall experience and facilities were extraordinary
What could be improved: The main door at down stairs was not working and it was open during our stay due which we felt bit insecure. Even it was not repaired inspite of complaining to the concern person.
3 October 2025
"Great location. Clean apt."
Location is amazing. The apartment is nice but it’s new. The bathroom doesn’t have a plug for hairdryer. The shower door wasn’t on track fell on to me the last day. The sink pull up turn it on it will just come off. Then they had 3 ways to make coffee and for the price after traveling so far I think it would of been nice to at least leave one coffee until you have time to buy more. I travel a lot and never not had owners at least leave on little coffee for you. The stairs can be tricky if you have heavy bags if that’s issue probably want a lift.
What could be improved: The bathroom
26 September 2025
"Superb"
Location, location, excellet!
3 November 2025
"Would be lovely but for boiler not working. Compensated fairly afterwards but not great"
Lovely apartment on 4th floor. Very clean and good facilities
What could be improved: Boiler was broken so no hot water all weekend and no solution other than compensation. No light in kitchen working. No support throughout the weekend and no emergency plumber.
6 December 2025
"Good"
What could be improved: That I can only open the door from the link which isn’t practical and when I extended my stay they waited until I had an issue and when I called sooo many times they answered ,, I even had to wait outside with my bags for someone to open the door and give me their number !!
1 December 2025
"أنصح بحجزه مرة أخرى"
قريب من شارع اكسفورد ونظيف يوجد به غسالة وغسالة صحون ومايكرويف وغلاية ماي في المطبخ
What could be improved: سخان الماء في الحمام لا يعمل ولكن تم التعويض المالي عن هذا الخلل
29 November 2025
"Exceptional"
Struttura nuova, in pieno centro, a brevissima distanza dalle fermate di Oxford Circus e Goodge street. Spazi perfetti per la nostra famiglia e ben organizzati. Host sempre contattabile e disponibile.
Cura dei dettagli e pulizia.
24 November 2025