Kimpton Fitzroy London by IHG

First Impressions

Kimpton Fitzroy London by IHG sits right on Russell Square, and honestly, the location couldn’t be better if you tried. This five-star Georgian beauty has this grand, almost theatrical entrance that makes you feel like you’re stepping into something special. The lobby hits that sweet spot between luxury and approachability — it’s impressive without being intimidating, which is exactly what you want from a Kimpton property.

The Bloomsbury Advantage

You know what I love about this spot? You’re literally surrounded by some of London‘s best bits without the tourist chaos. The British Museum is a three-minute walk away, and you’ve got Russell Square tube station right there — I mean, you can see it from the hotel entrance. But here’s the thing most people don’t realize: you’re also walking distance from both Covent Garden and King’s Cross, so you get this perfect mix of cultural stuff and proper transport links.

Rooms That Actually Work

The room I stayed in was one of those spaces that just works — high ceilings, big windows overlooking the square, and enough space to actually spread out your stuff. The bathroom was particularly impressive, with this massive rainfall shower that actually had proper water pressure (you’d be surprised how often that’s not the case in London hotels). They’ve kept some of the building’s original character while adding all the modern touches you need.

Dining and Social Spaces

The restaurant downstairs, Fitz’s, serves up solid modern British fare, though I’ll be honest — the breakfast is where they really shine. It’s one of those spreads where you actually want to get up early because the food is that good. The bar area gets pretty lively in the evenings too, and it attracts a nice mix of hotel guests and locals, which always makes for better people-watching.

Why Guests Love It

What sets this place apart is how they’ve managed to create a genuinely luxurious experience without all the stuffiness you sometimes get with high-end London hotels. The staff actually seem to enjoy their jobs, and there’s this relaxed energy throughout the building that makes you want to hang around. Plus, having Russell Square Gardens right outside your door gives you this little oasis of green space — perfect for morning coffee or when you need five minutes away from the city buzz.