London Choice Apartments – Covent Garden – Leicester Square

First Impressions

London Choice Apartments – Covent Garden – Leicester Square sits right in the thick of things on Tower Street, and honestly, you can’t ask for a better spot if you want to be in the heart of theatrical London. The building itself has that classic London townhouse feel — nothing flashy, but solid and welcoming. What struck me first was how they’ve managed to create proper apartment living in an area where most places just cram you into tiny hotel rooms.

Location & Neighborhood

I mean, you’re literally a two-minute walk from Leicester Square’s cinemas and maybe three minutes from Covent Garden’s street performers and market buzz. The Tube stations are right there — Leicester Square and Covent Garden both within easy reach. What I really appreciated was stepping out the front door and being able to grab everything from late-night groceries to proper theater tickets without any hassle.

The Apartment Experience

This four-star setup gives you actual living space, which is brilliant if you’re staying more than a couple nights. Each unit comes with a proper kitchenette where you can actually cook something decent — not just heat up instant noodles. The room layouts vary, but I found mine spacious enough to spread out my stuff without feeling cramped. You know what’s nice? Having a separate sitting area where you can decompress after trudging around London all day.

Practical Matters

The staff here actually know the neighborhood — they’ll point you toward the good pubs on Maiden Lane or tell you which restaurant nearby does proper Sunday roast. There’s no on-site parking (well, this is central London), but they’ll sort you out with nearby options if you’re mad enough to drive here. The 8.9 rating makes sense once you settle in — everything works as it should, the WiFi’s solid, and the building stays reasonably quiet despite being surrounded by tourist chaos.

Why Guests Love It

Look, you’re paying for location here, but you’re also getting independence. Instead of hotel breakfast at set times, you can wander down to Borough Market on Saturday morning or grab pastries from that little French place around the corner. The apartment setup means you can live a bit like a local — pop to Tesco, cook dinner, then walk five minutes to catch a West End show. It’s that balance of being right in the action but having your own space to retreat to that really works.